As defined by Wikipedia, Search Engine Optimization (SEO) is “the process of improving the quality and quantity of website traffic to a Website or a Web page from search engines” like Google, Bing, and others.
SEO is about helping search engines understand and present your content and targets unpaid “organic” traffic as a result of different kinds of searches. In simple terms, it is the process of improving a site to increase its visibility when people search for products or services related to a business in search engines. The better visibility your pages have in search results, the more likely it is that a business gains attention and attracts prospective, new, and existing customers.
Through SEO, coInnovate helps our clients’ Web sites improve their search engine rankings, which generates new leads, expands brand recognition, helps businesses growth, and increases sales.